by Global | Jun42019= | News
1. The first challenge is the change in the concepts of globalisation and localisation, generating the glocalisation term which leads to a number of requirements that change the way of understanding trade and services, the way of carrying out the exchanges,... by Global | Apr122018= | News
In a foreign market there are certain factors that must be taken into account to optimise the relationship with the client, such as: study consumer expectations adapt the business strategy to the destination country launch local logistics solutions, break the language...